What is an eCommerce website and how to start your own eCommerce store? Get a quick guide about eCommerce website and eCommerce store in this article:-
On the internet in which you can sell and buy products is called an e-commerce website. An ECommerce website is an electronic method of conducting business. From trading, buying, selling, customer relationship, financial transactions, support, customer feedback and reviews, delivery details, and billing everything is processed online using an eCommerce website.
eCommerce or online store website is a way to sell physical and digital products. E stands for electronic methods and commerce means business. Online means the use of the internet to sell products online to local, national, and international customers.
If you’re creating home decoration items and selling from home only for local customers then scale up and sell on a large scale online. You can better do it by eCommerce website.
You can build an e-commerce website using an eCommerce Website builder. Many website builders provide a fully hosted eCommerce website, social media integration for login and sharing purposes, drop shipping integration. Using a website builder is an easy way to sell your products online not only through your website but also you can sell on Facebook, Twitter, and Pinterest.
It’s not necessary that you have to build a store on your own. There are various eCommerce website experts that you can hire to build your eCommerce website.
Read the following posts for more details:
But it’s also best that you should learn the basics of eCommerce website design and how it works. So that you can hire and assign works to eCommerce website designers effectively. There are various free and paid eCommerce website tutorials that you can follow to explore the ways to build an eCommerce website.
The following posts will help in this:
The biggest benefits of hiring a website designer to build an e-commerce website are that you can customize the structure, layouts, style, functionality, and everything that enables your website to engage with customers. When a customer gets engaged with the website then there are high chances that they will buy.
You can also compare the top-selling commerce websites and their functionality and option. After that, you can design or delegate the e-commerce website plan with simple-to-follow methods to the designer.
When you search a domain name try to find a unique name with keywords that reflect your business. You can follow this practice by the following methods:
- Search for targeted keywords that people are searching on Google.
- 2nd find any two or three keywords that have more monthly searches. Minimum 1K to 10K monthly searches. Use Google Keyword Planner.
- After that try to add a unique word with those keywords.
1 Word = More monthly searches + 1 Word = Unique Word that people got the surprised or common word but unique. And try to make it shorter as much as possible.
When you search for hosting, try to start with a basic plan. The basic plan is good until you’re not getting enough traffic. Else for high quality such as speed and responsiveness VPS or Cloud hosting will be a good option for an e-commerce website.
WordPress Theme selection points: WordPress is a great choice if you’re looking to build an e-commerce website. Try to find best-selling e-commerce themes, you can also read reviews, and comments about the theme and the support services they provide before buying an eCommerce WordPress theme.
After designing an eCommerce website it’s time that you can submit its sitemap to Google and other search engines.
You can also find more targeted keywords that your customers are searching on Google and try to use content marketing methods such as blogging on your eCommerce website. If you’re looking for quick customers you can use Google Adwords and Facebook ads. You can also list your business local business directories. You can also add your store on Google Maps so that people can visit your store offline.
The following posts will be helpful for you:
Why selling online is important?
eCommerce has changed the business. Buying products or services online is more comfortable for people. Customers can filter and compare products based on price, brand, ratings, reviews, quality, location, colors from mobile and laptop at home or anywhere in the world. Shopping offline has its own benefits. But online stores or shopping online is more useful than traditional methods.
But yes, you can’t buy everything online. But online stores are very important remotely located people or out of big cities. Buying online has variety. There is various niche-specific store. It means thousands of stores and products are in the hand of customers.
They just have to search online on search engines like google and Bing and they will find hundreds of options to buy.
Also due to development in logistics and new delivery startups making it is easier for an online store to deliver the products as faster as they can to customers’ homes.
eCommerce businesses are fully supported by the government, organizations, banks, and people.
That’s why many traditional retailers, manufacturers, distributors, wholesalers trying to build and run online stores.
eCommerce or online store business is not just for the traditional retailers and sellers but it’s also bringing new sellers and startups in the market.
For example, domestic products makers, handicrafts makers, musicians, artists, farmers almost anyone can sell their products online directly to buyers. It was very difficult before for small handcrafts makers, creative products creators to increase sales or build products distribution chains across the world.
But with eCommerce websites and digital marketing, it’s easy and profitable. And customers are expecting almost everything online.
Even 3 years kids now know where to find toys. Most of the kids are controlling the mobile phone of their parents and also building good or bad habits of technology from their parents. Now they know how to show new toys to dad or mom.
They just search and show them and tell dad can we order this toy for my birthday or dress for marriage occasion.
Now parents don’t have options unless ordering that. 🙂 It’s great.
When we were kids, it was a different experience of shopping. Most toys or items were purchased based on their availability in a local store. There are fewer options for comparison and variety.
But because of eCommerce and new niche-specific store websites, it’s a different experience these days.
eCommerce is not only beneficial for customers. But more beneficial for dealers or retailers. It reduces the cost of building a big showroom that costs thousands of dollars initially and then recurring costs in thousands of dollars each month including electricity bill, cleaning, and staff salary.
Running an online store has less cost than a traditional store. You can sell thousands of products online from just one eCommerce website automatically. And with 2 or 3 people you can build successful store and make it to earn millions of dollars revenue.
There are hundreds of eCommerce success stories that can inspire you.
That’s why selling online is not just a trend, but a fully managed business that you can run online from home or your garage just on your own or a small team.
Types of eCommerce business websites?
You can run any type of online store. You can include everything from traditional selling to online. It can be B2C means directly from you to end consumers. B2B means from you to another business. To make it simple and profitable the best 2 methods are B2C and B2B. Either you sell directly to end customers or sell to businesses. So that business will sell that product further.
What you can sell online?
You can sell almost anything online. But to build a successful store you have to do a little bit of research on making your store unique. It means you have to start with niche-specific products. Such as travel accessories for travelers. Hand-made bags, shoes, clothes to the specific region and target audience.
There are various types of products categories that you can sell online. Following are the examples of products that you can sell online:
- You can sell your arts and design works.
- You can sell photographs.
- You can sell health and food supplements products.
- You can sell had made beauty products online.
- You can sell a lifestyle or fashion products such as wedding accessories.
- You can sell coaching services.
- You can sell tour and travel packages.
Whatever you can see and want to use or want to buy online, you can sell that through your eCommerce website.
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